7 Lead Magnets Ideas to Make Your First $1 Online
Lead Magnets are the Next Big Thing out there. Here’s Why…
Leads magnets are one of the fastest ways to build an email list or get leads.
They give you their details in exchange for a lead magnet you offering, either on your website, socials, or anywhere else.
The real question is — how do you know your lead magnet is going to be a hit?
EASY.
- Find out what’s troubling your ideal customers
- Come up with a solution by taking inspiration from the web
- Offer it up as a lead magnet
In this blog, I’ll cover 7 such lead magnet ideas that’ll not just get you leads, but help you establish long-term relationships with them.
Let’s dive in.
Before we begin, here’s a truth bomb.
You ain’t the first human alive to offer a lead magnet.
Others have done it. And have made huge businesses out of it.
Feeling left behind?
Aww — Here’s the catch:
Yes there are amazing lead magnets out, you just gotta understand how they’re doing.
No one told you to reinvent the wheel, right?
Ultimately, your lead magnet is supposed to either make them smarter or make them money.
Let’s have a look at our 1st one:
1. Ebooks
Ebooks are info products that help people gain knowledge about a certain topic. Examples include :
- How to Cook
- How to run a Newsletter
- How to launch a Blog in 10 days
- How to make money online selling e-products
And whatnot. It’s as simple as sharing what you know with someone else — in writing.
Tools used : Canva, Notion, Google Docs or Microsoft Word
2. Checklist
Checklists are actionable lists of information that help people achieve a particular goal.
Example : I create a checklist of software + tools required to launch a blog online.
It’ll include hosting service, domain provider, Wordpress, SSL, Theme and other plugins and tools.
Tools used : Canva, Notion, Clickup, Google Docs or Google Forms
3. Resource List
Similar to checklists, resource lists are resources listed in a checklist format to learn, create or build a specific product, tool, or any other item.
Examples : Resource list to learn Coding, Copywriting, Sales, Marketing or something else.
Lists of resources are really valuable because they are huge time savers. Whenever you pull all of the best stuff together, you’re saving your users a ton of research time.
Tools used : Airtable, Notion or Google Docs
4. Email Course
This lead magnet comes in the form of multiple emails being sent to a person’s inbox. Each email consists of a specific chapter or lesson of that course.
Most people prefer sending emails out in an interval of 1–2 days.
Example : Building an Ecommerce store email course
Tools used : ConvertKit, MailerLite or Gumroad
5. Swipe File
This lead magnet comes in a digital folder bundled with marketing examples, mostly used by writers.
Example : A Swipe File of Landing Page examples
Tools used : Google Drive folder or Dropbox
6. Tech Stack
This lead magnet includes all the apps, tools and software a person uses for building a specific project, product or career as well.
Example :
My Twitter Stack includes tools such as Twemex, Hypefury and BlackMagic
Sharing your tech stack with someone else can help them save time and efforts in finding the “best” option on the internet.
Tools used : Notion or Google Docs
7. Workbooks
Workbooks are pdf files with blank areas to fill in specific tasks or answers. The aim is to act on a specific topic rather than just read.
Most Creators offer workbooks just before their webinars or workshops to get the audience hyped and warmed up.
Tools used : Notion or Canva
What Next?
I’ve given you 7 lead magnet ideas to plug in your Landing Pages and drive some juicy conversions and get building that email list.
Here’s a recap of the lead magnets listed above :
- Ebook
- Checklist
- Resource List
- Email Course
- Swipe File
- Tech Stack
- Workbook
Over to you, which one’s your favorite out of these? Is it the Ebook or the Tech Stack? or one of the others?
Either way, let me know in the comments.